GenAI wins: ROI from unlocking hidden knowledge
Share on socials
GenAI wins: ROI from unlocking hidden knowledge
Neal Riley
12 March 2025
4 min read
Neal Riley
12 March 2025
4 min read
Turning data into insight, how organisations can embed GenAI to drive measurable impact.
While much of the recent GenAI craze is following the typical hype cycle, our customers and technology partners are starting to see early gains in their innovation and investments. A common theme we're seeing revolves around an organisation's "institutional knowledge" – how teams can gain access to structured and unstructured data across many different systems and use key insights from this otherwise hidden information.
The challenge isn't just about having data; it's about turning that data into insight. It's about navigating an information landscape where knowledge is constantly being created, duplicated, and scattered across different systems of record. Employees spend valuable time searching for reports, documents, and insights that may already exist but are buried in silos or lost in the noise.
Chat interfaces make it easier to retrieve information by allowing employees to ask 'natural' questions, removing the need to learn specialist query languages and other related skills. These interfaces empower employees to get the answers they need faster, reducing bottlenecks and allowing teams to focus on high-value work rather than searching for data.
When organisations integrate these chat interfaces with their key information systems, they give employees the freedom to explore and retrieve insights in a secure, controlled environment—ensuring sensitive data remains protected while removing barriers to knowledge access.
These early gains in productivity are not simply coming from AI chatbots. The technology is being utilised across different tools and platforms to help meet users where they work. A key use case organisations are promoting early in their adoption cycle is the summarisation of complex and disparate data sources.
Organisations that understand the day-to-day challenges that information access brings are seeing significant returns on investment when tackling the large scale of marginal increases in efficiency. With the sheer volume of reports, compliance documents, and internal communications generated daily, employees struggle to gather the right information to take decisive action or make a strategic decision. The multiplicative effects of better access, insights, and decisions are where ROI increases are born.
By focusing on these fundamentals, businesses aren't just experimenting with AI; they're embedding it where it drives measurable impact. Those who take this approach are already seeing significant improvements in efficiency, decision-making, and overall return on investment. Gaining this focus comes from truly understanding the problem areas your teams are facing and keenly tracking and measuring as you iteratively improve over time.
As these innovations continue to evolve, now is the time to invest in AI solutions that drive real, frictionless productivity gains. Here at Adaptavist, and wider across The Adaptavist Group, we know choosing a solution that seamlessly integrates with your team's workflow is crucial to unlocking GenAI's full power. That's why we're excited about the impact our technology partners like Atlassian are already making with Rovo, along with the advancements from AWS through Bedrock and Amazon Q.
Ready to see measurable results from your AI investment?
We're here to make it happen. Get in touch to drive more value from your data.
Written by
Co-Founder and GM, Salable
Neal was previously the CIO for Adaptavist and is a technology and AI expert. Still within The Adaptavist Group, Neal is Co-Founder and General Manager for Salable, an all-in-one SaaS monetisation platform.
AI
Atlassian
AWS