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Introducing Atlassian Focus, a superpower for your strategic vision
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Introducing Atlassian Focus, a superpower for your strategic vision

Phil Heijkoop
Phil Heijkoop
21 October 2024
5 min read
Meet Focus, Atlassian's new enterprise strategy and planning solution
Phil Heijkoop
Phil Heijkoop
21 October 2024
5 min read

Atlassian announces Focus

Atlassian Focus empowers business leaders to define, manage, and visualise strategic priorities and connect them to goals, work, teams, and funds.
In today's fast-paced business world, leaders often face the same common challenge: bridging the gap between big-picture strategy and on-the-ground execution. At the recent Atlassian Team '24 event in Barcelona, Mike Cannon-Brookes unveiled an exciting new solution to help leaders close the gap and get better control over their organisation's strategic direction. Enter Focus, Atlassian's new enterprise strategy and planning solution.

A powerhouse of enterprise strategy tools

Focus provides a central hub for leaders and executives to define, visualise, and manage strategic priorities, then map and track business goals, work, teams, and budgets to these priorities—keeping everything aligned.
Focus empowers leaders by giving them a clear view of how goals are progressing, what work is being planned and delivered, and how teams deploy. Leaders can ask and get answers to questions like 'What are our strategic priorities?' and 'Are we on track to achieve these?'
Today's leaders need to be able to track strategy progress, spot risks, and use scenario modelling to prioritise plans to achieve strategic goals. Focus helps leaders accomplish these ambitions by offering impactful solutions for tracking progress, spotting opportunities and risks, and scenario modelling.

Connect work directly from Jira and Jira Align

Focus builds upon the existing capabilities of Jira Align, a market-leading tool for planning, prioritising, and managing work across enterprise portfolios. It offers seamless integration across the Atlassian platform. By integrating planned and tracked work from Jira Align and Jira into Focus, leaders get a comprehensive strategic overview and context they can leverage to make key decisions.

What's under the hood?

Atlassian Focus equips executives and leaders with a powerful toolset that transforms how they manage and achieve strategic goals.
Let's explore some of Focus' key capabilities:
  • Simply define, manage, and visualise strategic priorities: Leaders can easily outline, manage, and monitor strategic goals, aligning them with teams, work, and funds without disrupting how individual teams operate.
  • Governance and measurement of enterprise goals (OKRs): Focus provides a structured framework to track and report OKRs across the portfolio, making identifying risks and performance gaps easy and quick.
  • Microsoft Teams/Slack Notifications and AI-powered summary updates: Leaders are one click away from accessing a summary of a focus area, including what's in progress, how goals are progressing, suggestions for where to pay attention, and recommendations to address proactively.
  • Clear view of strategic priorities with focus area maps: Focus provides a clear view of the progress across goals and initiatives, updated in real-time, and the ability to drill down into any sub-focus area or goal quickly.
  • Seamless integration with Jira and Jira Align: Focus connects ongoing work already captured in Jira and Jira Align with overarching strategic objectives, creating a unified system for tracking progress.
  • Stay up-to-date: With real-time insights into projects that are on or off track, leaders can use contextual data to make informed decisions on strategy adjustments.
  • Atlassian Intelligence integration: Leverage AI capabilities in Atlassian Intelligence to surface key insights related to goals, work, teams, and resources, enabling leaders to take quick action when needed.
  • Align with your individual needs: Focus can adapt to any organisational structure, allowing businesses the flexibility to tailor their strategies to specific needs.
Future capabilities for Focus include connecting insights on teams and funds to strategic priorities and helping leaders manage their staffing and hiring plans to ensure their organisation can deliver on its strategic priorities.

How can I get started with Atlassian Focus?

Atlassian Focus is now available for free for existing Jira Align customers. It will remain available to these customers at no extra cost through the remainder of their current contract. That means those already embedded in the Atlassian ecosystem can benefit from the upgrade.

Leverage our agile expertise

The introduction of Atlassian Focus marks a new era of strategic alignment and enterprise agility. We're proud to support the launch and look forward to helping our clients harness the power of Focus for business success.
If you're working to increase agility in your organisation and would like to explore how to respond to change, continuously evolve, and do more with less, we can help you meet your goals. Our expert-led agile solutions can help you become more nimble and value-orientated, empowering your business to thrive.
As an Atlassian Platinum Solution Partner, an IBM Silver Partner, and a Gold Scaled agile Partner, our best-in-class agile solutions leverage best-in-class technologies. No matter how mature your agile practices are, our consultants, coaches, and thought leaders partner with you to drive agile excellence, lasting change, and tangible business results.

Ready to bring your enterprise strategy into focus?

Our team of world-class agile experts can take your agile journey to new heights with Focus.
Written by
Phil Heijkoop
Phil Heijkoop
Head of Agile Practice
With extensive experience in robotics and solution engineering and a deep understanding of agile methodologies, Phil leads Adaptavist's agile practice. His insights help enterprise clients ensure that people, processes, and tools work in harmony during growth through agile transformation.
Atlassian
Agile